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Top Research - Social Commerce

Social commerce is more than just a buzzword; it’s becoming the de facto way to do business online. v Social commerce in of itself, is a vast universe that covers social networks, apps, F-Commerce, mobile, Facebook Connect and Twitter @Anywhere, and much much more. As consumer needs, preferences and networks of relevance are as varied as they are concentrated, the focus of any social commerce strategy moving forward should not solely target the social consumer, but instead the connected consumer. HnyB Insights helps organisations to find a perfect mix to create succefull social commerce.

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